This Suntory Whiskey add from the 90's shows Sean Connery being dapper. Many Japanese commercials use American celebrities to endorse their products, even though a high percentage of the country may not know who they are. This commercial while not racist in any way shows many of the stereotypes that Japanese have of Americans. In many Japanese commercials foreigners are depicted in relaxing situations. Many Japanese consider American's to be lazier than the hard working Japanese, in turn very rarely do we see Japanese commercials with Japanese people relaxing in such ways. Also, these ads were the basis for Bill Murray's character in Lost in Translation.